The scope with custom framing is endless. Made to order. Bespoke. One of a kind. Well made. New Zealand made. Quality. Variety of shapes, sizes. Conservation quality. Preservation. Heirloom.

Why Custom Made?

Some people consider custom framing to be expensive, but like all good things, you pay for what you get.

Most reputable custom framers use high quality, museum grade materials and conservation framing techniques, which preserve your work not only now, but for future generations to enjoy. The wooden mouldings used are comparable in quality to good furniture. An experienced craftsperson hand cuts each piece and crafts your frame with pride and skill, none of which is seen in mass produced frames.

Best of all, by its very nature, custom framing is a bespoke design — built to your specifications — a totally perfect fit for you and your home. All of the elements are carefully selected and balanced to create the perfect finish.

Custom framing also preserves and protects things you already own. Left to decay, family treasures can be lost forever, but properly caring for them enables them to become legacy items, enjoyed by your family for many years to come.

Money spent on custom framing is money well spent. The dollars you invest can provide years of joy, often far outlasting the other ways in which you might spend the same amount of money. It also stays in the local economy, supporting New Zealand owned and operated businesses instead of offshore, behemoth companies.

"There are no rules with custom framing. The main goal is just to perfectly complement the art or piece, whilst enabling it to fit into the surrounding decor where it will hang."

There are ways to enhance your framing further:

Fillet - A fillet looks like a mini frame, but is strictly for accenting and brings a unique quality to a frame design. They usually have dimension and interesting shapes, which add another layer of interest. Fillets can be used inside the opening of a mat or on the lip of a frame. They are often manufactured alongside collections of mouldings, so come with matching finishes, textures and patterns.

Stacking - This is the processes of combining two or more mouldings into a single frame. This concept has been used for centuries to add width, depth, colour variations, diversity, balance and of course, uniqueness.

Spacers - Spacing and adding layers between mat boards, or between the art work and
glass, can be another way to enhance your design. Layers add depth and interest spicing up
even a simple design.


What We Frame

Almost anything can be framed, you are only limited by your imagination...

Here are some ideas or things we have done in the past:

  • Paintings
  • Posters
  • Photographs
  • Drawings & Etchings
  • Objects
  • Mirrors
  • Children’s Art
  • Diplomas & Documents (deeds, degrees, certificates, awards, calligraphy)
  • Textiles (sports jerseys, christening gowns, baby clothes, heirloom pieces, vintage items)
  • Needlework (needle point, cross stitch, embroidery)
  • Memorabilia (weddings, sports, graduation, travel, military)
  • Military (medals, documents, uniforms, souvenirs)
  • Hobby Collections (stamps, coins, cards, matchboxes)
  • Collectables (plates, jewellery, antiques, sports equipment, pens, signed items)
  • Medals (sports, military, service, school)
  • Instruments (violin, clarinet, flute)

See more in our Inspiration section:

AP Designs stand out from the crowd for their complex design solutions.
Annette has a very keen eye for detail and quality which are 2 essential elements in the picture framing trade.
I have been privy to view AP Designs many customised projects. I have not seen a custom framed piece created by AP Designs that I haven’t been impressed by.
— K. Simpson - Larson Juhl